Who Wants To Be A Millionaire Has Returned To Stay – Sponsors

The game show’s sponsors, UP, Payattitude, Payarena, and HopePSBank, have revealed why the game show is back.
On Sunday, February 6, 2022, the new sponsors were revealed at a special Sponsor and Host Reveal event held at the Federal Palace Hotel in Lagos.
While delivering his keynote presentation, UP’s Managing Director, Agada Apochi, revealed why the company chose to sponsor Who Wants To Be A Millionaire? The desire to educate, amuse, and entertain Nigerians by bringing back the game show that keeps families on the edge of their seats inspired Series 2-The Rebirth.
You would agree with me there is no better way to build a better future for Nigeria than investment in education.”
According to him, the show would help promote knowledge acquisition and allow Nigerians to realise their economic dreams by winning cash prizes every week for 52 weeks.
Apochi further disclosed that the company would be leveraging its expertise in technology to open up the space.
According to him, Nigerians can now participate in the show from the comfort of their homes using the Payattitude USSD code *569# or USSD codes of Payattitude partner Banks, adding that “This is the first of its kind. With ease from your hand-held device, you can download the Payattitude app or dial *569#, and you can then link your Banks’ accounts to Payattitude. For the first time, you no longer need SMS code to play a game of this kind, which is the first of its kind in Nigeria.”
Also on the occasion, Hakeem Condotti, the Chief Executive Officer of BLK Hut, the franchise owner of Who Wants To Be A Millionaire? In Nigeria, explained that Who Wants To Be A Millionaire? Series 2-The Rebirth is produced in Nigeria by BLK Hut under the license of Sony Pictures.
Condotti noted that BLK Hut is ready to deliver international, creative, and quality content for the admiration of Nigerians.
“It is a great deal of excitement for us to be involved in the production of the iconic game show, Who Wants To Be A Millionaire? which a lot of Nigerians have been looking forward to gracing their TV screens.
We are aware of the expectation, and we can assure everyone that the quality of the content week in week out would be superb.
We have the capacity and the resources to deliver entertaining and educative content that lives long-lasting memories,” he said.

Immediately after his unveiling as the host of the Who Wants To Be A Millionaire’ Series 2 — The Rebirth, Frank Edoho announced that the show comes back with some latest innovations, including a new staggering star prize money of Twenty Milion Naira ( N20,000,000.00)
Edoho further disclosed that apart from the usual three lifelines which lovers of the show are familier with: ’50/50′ – where the computer eliminates two random wrong options leaving the right option and the other remaining wrong option, ‘Phone a Friend’ – where the contestant has 30 seconds to call one of their five prearranged friends read the question and four possible alternatives to the friend who then has the remaining time to offer input, and ‘Ask the Audience’ – where the audience members use touchpads to designate what they believe the correct option to be, the percentage of the audience choosing each specific option is then displayed to the contestant —  a new lifeline has now been added for this Series 2, ‘Ask The Host.’
This lifeline gives the contestants one chance to ask the host to answer the question.